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The gloves came off last week after Chris Anderson, the executive editor of Wired magazine, chided “lazy flacks†who deluge him with news releases “because they can’t be bothered to find out who on my staff, if anyone, might actually be interested
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Lazy flacks send press releases to the Editor in Chief of Wired because they can’t be bothered to find out who on my staff, if anyone, might actually be interested in what they’re pitching.
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Confirming its long-rumored foray into the mobile market, Google said Monday it is developing a free cell phone software package so the Internet search leader can more easily peddle ads and services to people who aren’t in front of a PC.
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Human-Powered, Doctor-Guided Search Service for Health
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Local blog directory.
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States ranked by healthiest to live in.
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Microsoft Live Search blog.
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The campaign, with a budget estimated at more than $10 million, is emblematic of the changes sweeping through the world of consumer marketing as the Internet becomes an increasingly common, and important, source of information, entertainment and, yes, adv
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Google took its long-awaited plunge into the wireless world today, announcing that it is leading a broad industry alliance to transform mobile phones into powerful mobile computers that could accelerate the convergence of computing and communications.
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MySpace will announce today that more than 50 large advertisers, including Ford and Taco Bell, are using its so-called HyperTargeting ad program, which scours user profiles for interests and then delivers related ads. And, within the next few days, Facebo
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Retailers and brands are increasingly relying on the Internet to market $3,000 skirts and $5,000 suits to consumers who think nothing of spending that much on clothing. The trend represents another byproduct of high-speed Internet connections, but it also
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Copyrighted work like a news article or a picture can hop between Web sites as easily as a cut-and-paste command. But more than ever, as that material finds new audiences, the original sources might not get the direct financial benefit — in fact, they m
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The promotion is indicative of how major marketers continue to shift more of their advertising spending to the Internet. Media companies like Hearst Magazines, part of the Hearst Corporation, are scrambling to keep up, adding more content to their Web sit
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Public Relations blog.
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